Perino product goes high fashion

A new blend of possum fur and Merino wool has propelled Woolyarns New Zealand to the exclusive fashion market.

The Wellington yarn maker hit the international fashion runway at last month’s NZ Fashion Week, where designers including Maree MacLean featured their luxury possum fur product Perino.

“This was something we have been looking to do,” Woolyarns NZ marketing manager Jimad Khan said. MORE >>>